“Direct Selling Summit Growth 2025” Celebrates Women Entrepreneurship at NDMC Convention Centre

New Delhi, March 25, 2025: The Indian Direct Selling Association (IDSA) and the World Federation of Direct Selling Associations (WFDSA) jointly organized the “Direct Selling Summit Growth 2025” at the prestigious NDMC Convention Centre in New Delhi. The event was part of “AADYA – A Celebration of Women Entrepreneurship (Season 6),” dedicated to recognizing and celebrating the achievements of women entrepreneurs in the direct selling industry.

The summit was graced by Hon’ble Minister of Food Processing and Industries, Shri Chirag Paswan, as the chief guest. In his address, he highlighted the government’s commitment to fostering entrepreneurship and commended the direct selling industry for its significant role in empowering women and contributing to economic growth.

Smriti Sinha Honored for Excellence in Direct Selling

Among the many women entrepreneurs recognized at the event, Smriti Sinha received a prestigious award for her exceptional contributions to the direct selling sector. Smriti Sinha is the wife of renowned author and network marketing expert Surya Sinha, who is known for his extensive work in promoting ethical and effective network marketing practices.

Direct Selling: A Rapidly Growing Industry

The summit emphasized the tremendous growth of the network marketing industry, which is currently one of the fastest-growing sectors globally. Experts noted that the Indian government is actively supporting the industry, with network marketing now being introduced as a subject in schools and colleges to educate and inspire the younger generation about entrepreneurship.

Surya Sinha’s Insightful Address

During the event, Surya Sinha shared his views on the future of the direct selling industry. He remarked,
“Network marketing is the best business model in the world. Those who fail to recognize its potential today are truly unfortunate.”

He also cautioned against the misconception of equating cryptocurrency with network marketing, advising people to differentiate between legitimate business opportunities and speculative investments.

The Direct Selling Summit Growth 2025 served as a powerful platform to celebrate the accomplishments of women entrepreneurs, encourage innovation, and promote the growth of the network marketing industry in India.