West Medinipur Traffic Police Launch Special Road Safety Week 2026

West Medinipur: In a strong move to enhance road safety across the district, the West Medinipur District Traffic Police has initiated the ‘Special Road Safety Week 2026’ under the guidance of the Government of West Bengal. The week-long campaign aims to spread traffic awareness and encourage safe driving habits.

As part of the initiative, traffic awareness camps and quiz competitions are being conducted in 19 schools and colleges located under the district’s 19 Traffic Guards (TG) and Sub-Traffic Guards (STG). These events target young students to build their understanding and respect for traffic rules.

The campaign also introduced three innovative measures to improve compliance with traffic safety norms:

1. Traffic Awareness Pledge Wall
   Special pledge walls have been installed at key points in the district where pedestrians and motorists, especially habitual rule-breakers, can sign their commitment. This pledge serves as both a legal and moral promise to wear helmets and fasten seatbelts while on the road.
2. Live ‘Thank You’ Campaign
   Traffic police personnel are actively greeting motorcyclists who wear helmets properly and drivers who buckle up with seatbelts at traffic signals by offering them roses as a token of appreciation. This positive reinforcement encourages good behavior among road users.
3. ‘Traffic Bondhu’ Recognition
   Bus, truck, and auto-rickshaw drivers who have maintained spotless records without traffic violations throughout the year will be identified and honored on the final day of the campaign. This recognition highlights the importance of responsible driving in reducing accidents.

The West Medinipur District Traffic Police emphasized that road safety is a shared responsibility. They urged citizens to follow traffic rules consistently to help create a safer, accident-free environment on the district’s roads.

This road safety campaign reflects the government’s commitment to protect lives and promote disciplined driving habits among all road users.

Issued in the public interest by West Medinipur District Traffic Police.